AFFLUENT AMERICA DI

3,610,000 Millionaires/Multi-Millionaires/Billionaires

300,000 Opt In Email Addresses

This is the most comprehensive database of America’s top wealth. These are millionaires, multi-millionaires and billionaires and their wealthiest neighbors. The file represents the top 5% of American families and is viewed as the most complete database of it’s kind.These are the most acquisitive consumers in the US. They have excess spending power and desire the finest upscale products and services.

These are the “cream of the crop”…wealthy investors, directors and top executives of major US corporations, estate owners, prominent artists, yacht owners, new airplane owners, celebrities, highest income tax shelter buyers, sportsmen, foundation heads, important professionals, senior credit worthy families, highest home values, wealthy widows, retirees, bond block owners and more.

Seventy percent of the households, meanwhile, own stocks and bonds, and 68 percent own mutual funds. Although real estate is not their sole source of wealth, it remains a staple for many. Forty-six percent of those surveyed own investment real estate like a second home or rental properties.

Age:

Exact-

18 - 34 1,886

35 - 54 648,584

55 - 64 1,437,322

Over 65 1,494,124

Dwelling Type:

Single Family 3,218,810

Multi Family 296,378

Unknown 3,730

Length of Residence:

New 13,174

1 Year 21,379

2 Years 69,723

3 - 5 Years 364,065

6 - 10 Years 725,211

11 - 15 Years 651,027

16 or More Years 1,737,339

Mail Order Buyer 3,000,000

Media: This Database is developed from a myriad of information including Consumer Credit Files, Tax Assessor Records, Product Warranty Registrations, Questionnaire Data, Value of Airplane or Yacht, Investor Data, Census Information, etc. The sources are matched and merged to create a comprehensive record with complete demographics and psychographics.

100% Zip + 4 appended

Gender:

2,600,000 MALE  1,000,000 FEMALE


Source: COMPILED

Media:

P.S. Labels

Galley Listing

E-Mail Delivery

Diskette

4-Up Cheshire


Selections:

State

SCF

Phone Number

Title Slug

Key Coding

Age

Zip

Gender

Dwell Type

M.O. Buyers

Length Resid

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